Work / Green Friday – Planet Positive Holidays
Green Friday – Planet Positive Holidays
Developed the Green Friday campaign for ITC Hotels, promoting Planet Positive Holidays and exclusive Club ITC benefits. The campaign used lifestyle-led imagery and a consistent visual system across multiple creatives to highlight special stays, savings and holiday experiences, while reinforcing ITC Hotels’ positioning around responsible luxury and more conscious travel.
- Client
- ITC Hotels
- Industry
- Hospitality
- Service
- Campaign Design, Social Media Design, Digital Design, Art Direction
- Collateral
- Social Media Campaign, Carousel, Digital Ads, Campaign Creative